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A Green Giant Warms Up to Wal-Mart |
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Tuesday, 20 November 2007 |
 Seventh Generation CEO, Jeffrey Hollender once equated working with Wal-Mart to selling his company's soul. But the outspoken head of the eco-friendly consumer products is now changing his tune, announcing last week that he would now consider business with the retail giant.
Seventh Generation produces a line of non-toxic products - ranging from laundry detergent to toilet paper and diapers - and will generate about $100 million in sales this year. Hollender said his change of heart came in consideration of Wal-Mart's sustainability efforts as well a private meeting he had with Wal-Mart CEO Lee Scott last year. Read the full article at Fortune |
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