Friends of the Earthfiled a complaint over a Shell ad that showed flowers growing from the chimney of an oil refinery, prompting the British Advertising Standards Agency (ASA) to have the ad pulled.

In truth, Shell uses 0.325% of their CO² waste for flower growing. The ASA claimed that the ad was misleading viewers into thinking a much larger proportion of CO² was used in an earth-friendly way.

Read the full article at Environmental Graffiti

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